The term graphic design can refer to a number of artistic and professional disciplines which focus on visual communication and presentation. Various methods are used to create and combine symbols, images and/or words to create a visual representation of ideas and messages. A graphic designer may use
typography,
visual arts and
page layout techniques to produce the final result. Graphic design often refers to both the process (designing) by which the communication is created and the products (designs) which are generated.
Common uses of graphic design include magazines, advertisements, product packaging and web design. For example, a product package might include a logo or other artwork, organized text and pure design elements such as shapes and color which unify the piece.
Composition is one of the most important features of graphic design especially when using pre-existing materials or diverse elements.
History
Graphic Design spans the history of humankind from the caves of
Lascaux to the dazzling neons of
Ginza. In both this lengthy history and in the relatively recent explosion of
visual communication in the 20th and 21st centuries, there is sometimes a blurring distinction and over-lapping of
advertising art, graphic design and
fine art. After all, they share many of the same elements, theories, principles, practices and
languages, and sometimes the same benefactor or client. In
advertising art the ultimate objective is the sale of goods and services. In graphic design, "the essence is to give order to information, form to ideas, expression and feeling to artifacts that document human experience."
[2]source:
http://en.wikipedia.org
